
GOLDSTONES
Goldstones Flowers was founded by Francesca Goldstone at the end of 2020. After a decade long career in floristry, it was time to start something new. Sitting in her family home in Clapham, Francesca visualised a business that could express her creativity; her love of colour theory, design, and always a playful use of a wide and wild variety of flower.
SERVICES
Brand Identity
Packaging
Squarespace Website
BRAND IDENTITY
We worked closely with Francesca to cultivate an artistic identity for her brand. This was achieved through the use of hand-drawn artwork, earthy color palettes, and artistic nuances, all of which played a significant role in shaping the packaging and website.




